The Essentials Giftset - Pink

The first days are different from all the days after

As a neonatal nurse, I have seen generations of newborn babies arrive. What a newborn needs is not a trend — it is warmth, softness, and a sense of security. That is what this set provides.

The first weeks at home are intense. Everything is new — for you, and for your baby. What a newborn needs most during this period is an environment that feels like a gentle transition: not too warm, not too cold, and so soft it barely feels there.

Merino wool does this naturally. The fibers actively regulate body temperature — they keep warm without overheating and breathe with every season. Combined with cashmere, the material becomes even softer, even finer. Safe for the most sensitive skin. Suitable from day one.

The Pink shade is soft and warm — not sweet, but tender. It is the color of a first cheek, of a small hand closing around your finger. Timeless, and the most beautiful baby gift for a girl you can give.

What is included in the set?

• 1× Signature knitted blanket — Pink
• 1× Merino wool hat — Pink
• 1× Pair of newborn booties — Pink
• Delivered in the Signature Memory Box (worth €19.95) — gift with every set

Why merino wool for a newborn?

• Regulates body temperature — warms when cold, cools when warm
• Softer than regular wool — does not itch on newborn skin
• Breathable and moisture-absorbing — also for sensitive or dry skin
• Durable and stays beautiful for a long time — wash at 30°C, dry flat
• The most beautiful baby gift for a girl — warm, soft, and complete

Practical information

• Material: merino wool & cashmere mix
• Color: Pink
• Size: newborn (0–3 months)
• Wash: 30°C, wool detergent, dry flat — never tumble dry
• Contents: blanket + hat + booties + Signature Memory Box

Frequently Asked Questions

Is this a suitable baby gift for a girl?

This is exactly what the Pink set is designed for. Everything is included, the packaging is gift-worthy, and the Memory Box gives it a meaning that goes beyond the first weeks. You don’t need to add anything.

Is merino wool soft enough for a newborn baby?

Yes. Merino wool has a fiber thickness of less than 20 microns — finer than most cotton fabrics and well below the threshold where wool itches. Combined with cashmere, this material is specially suited for the most sensitive skin of a newborn. I use it myself in my neonatal practice as a recommendation for parents looking for breathable, non-irritating material.

How do I wash the set?

At 30°C with a mild wool detergent, by hand or on the wool program. Dry flat — never tumble dry. The pieces will stay beautiful for years and retain their color and shape.

What is the Signature Memory Box?

A luxury storage box with a magnetic closure, designed for keeping. Now for the set — later for the little things you don’t want to forget: the birth announcement card, the hospital wristband, the first photo. The box is a gift with every set.

Is the set suitable for premature babies?

The size is newborn (0–3 months, for babies around ±3.5 kg). For premature babies, I recommend contacting us — we are happy to help find the right size and materials.

Can I also give the set as a baby gift for a boy?

Pink is our warmest, most romantic shade and is most often chosen for girls. For a gender-neutral gift, we recommend the Stone Grey or Sienna version.