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Safety and security from day one

The Novi knit hat is designed to keep your baby warm naturally. From our experience in baby care, we know how important temperature regulation is for a newborn. This 100% merino wool hat feels velvety soft and helps your baby retain body heat without overheating.

Why parents choose the Novi baby hat

• 100% Merino wool: Naturally breathable, silky soft and effectively wicks away moisture.

• Perfect fit: The tie closure under the chin ensures that the hat always stays in place, no matter how active your child is.

• Skin-friendly: Hypoallergenic and antibacterial, ideal for the most sensitive baby skin.

• All seasons: The wool adapts: wonderfully warm in winter and airy in summer.

• Neutral Beige color

Washing advice & Maintenance

Merino wool is a precious natural product and requires gentle care:

• Hand wash only: Wash gently in lukewarm water (max 30°C) with a wool detergent.

• Do not wring: Gently squeeze out the water and let the hat dry lying down.

• No machine or dryer: This way the fit and softness are retained for the longest time.

Longsleeve Lily – the perfect base for every baby outfit

Looking for a comfortable and stylish long sleeve for your little one? The Lily long sleeve is the perfect choice! Made of soft, breathable jersey, this long sleeve offers ultimate wearing comfort for your baby. The striking collar with a delicate scalloped edge gives the long sleeve a playful accent, making every outfit extra special.

• made from 100% soft, breathable jersey cotton
• collar with scalloped edge for a playful look
• snap button closure at the back – easy to put on and take off
• perfect to combine with trousers, skirt or overalls
• machine washable at 40°C for easy care

Comfort for your little one

The longsleeve Lily offers your baby the comfort he or she deserves. The soft fabric feels nice on the skin and ensures a comfortable fit that moves with every movement.

Stylish and versatile

Whether it's a casual day at home or a special occasion, the Lily longsleeve is versatile enough to go with any outfit. Pair it with a skirt, pants or overalls for a complete, stylish look.

Knitted rattle lemon – natural, cheerful and handmade

Add a touch of playfulness to your baby's world with this knitted rattle lemon . This crocheted rattle in the shape of a lemon is handmade from 100% cotton and attached to a smooth, splinter-free wooden ring. The ring feels pleasant and can also be used as a teething ring for teething babies.

• natural material: crocheted from cotton, with a wooden ring
• safe and durable – the wooden ring is smooth and splinter-free
• sensory stimulation: the soft rattling sound and playful shape stimulate curiosity
• handmade – each rattle is unique

A small gift with great charm

The knitted rattle lemon is perfect as a maternity gift or just to give your own little one something nice. Due to the soft colours and natural material it fits beautifully with the rest of your baby shower. Combine with our merino wool accessories or knitted garments for a soft, stylish look.

Safety first

Always use this rattle under adult supervision and check regularly for wear. This keeps play safe and familiar. The wooden ring is firmly attached, but as with any handmade product: loving use is the most beautiful.

Beige pointelle baby leggings – soft, stylish and comfortable

Our beige pointelle baby leggings are the perfect addition to your little one's wardrobe. The refined pointelle knit feels wonderfully airy against the skin and provides an elegant detail that gives every outfit that little bit extra. Made from breathable, soft fabric, these leggings offer ultimate comfort for your baby, whether they're playing, crawling or just relaxing.

• extra soft and breathable – ideal for sensitive baby skin
• made of fine pointelle fabric – refined and stylish
• comfortable fit due to the elastic waistband
• timeless beige colour – easy to combine with other items
• machine washable and colorfast for everyday convenience

Comfort for your little one

The beige pointelle baby leggings offer your baby the freedom to move and play, while the elastic waistband ensures that the leggings stay comfortable all day long. The breathable fabric keeps your baby cool and comfortable, no matter the season.

Stylish and versatile

With the neutral beige color, these leggings are easy to combine with other items from the collection. Whether you choose a casual outfit or a more formal look, the beige pointelle baby leggings are a must-have for every baby wardrobe.

Tito Truck is the perfect combination of a bold design and a velvety-soft touch. Whether you choose timeless beige , fresh light blue , or deep indigo blue , this silicone truck is designed to safely stimulate your baby's senses.

At 11cm long, Tito offers that little bit of extra grip for little hands, while the 100% BPA-free material provides instant relief from teething.

Why choose silicone toys?

100% Safe and free from harmful substances

Safety is our priority. Tito Truck is made of high-quality food-grade silicone . This means the product is completely free of BPA, PVC, phthalates, and other harmful plasticizers. Your baby can suck, bite, and explore with peace of mind.

Teething relief

Thanks to its flexible and soft material, this toy also functions as an effective teething toy . It provides the right amount of counter pressure on the gums, which soothes pain and naturally stimulates oral motor skills.

Sustainable and hygienic design

Unlike wooden toys, silicone is bacteria-resistant. Tito Truck is dishwasher-safe and can be easily sterilized in boiling water. Weighing only 80 grams, the truck is lightweight and indestructible.

Product specifications & maintenance

• Dimensions: 11cm (length) x 5.5cm (height)

• Material: 100% Premium Food-Grade Silicone

• Weight: 80 grams

• Colors: Beige, Light Blue, Indigo Blue

• Features: Dishwasher safe, CE certified, Toxic free

Frequently Asked Questions about Tito Truck

Is this car suitable as a maternity gift?

Absolutely. The combination of an aesthetic design and its practical function as a teething toy makes it one of the most popular gifts for new parents who appreciate sustainable brands.

From what age can my baby play with the truck?

Tito is suitable from about 3 months . At this age, babies begin to grasp and bring objects to their mouths.

Wrap romper organic cotton – pink & practical comfort

This organic cotton wrap romper is ideal for newborn girls. The soft pink color and the 100% organic cotton make this romper skin-friendly and breathable - perfect for sensitive baby skin.

The snap-button closure makes dressing and changing easy, making this organic cotton wrap romper practical for everyday use. Thanks to the long sleeves, it offers extra warmth in colder seasons. Available in sizes 56 to 74.

Why choose this romper?

• 100% organic cotton – soft and breathable
• Wrap-over closure – easy and comfortable to put on
• Long sleeves – perfect for fall and winter
• Timeless design – suitable as underwear or solo
• Pink color – stylish and sweet for your baby girl

Indispensable in every baby shower

Whether you're looking for a first romper or a practical gift, this organic cotton wrap romper offers comfort, style and ease of use. A sustainable choice for every season.

A single, soft base that moves with your baby. Safe, natural, and designed with 28 years of experience in healthcare.

As a neonatal nurse, I see every day how essential security and a stable temperature are for a newborn. In the hospital, we always use an extra layer to retain heat without the risk of overheating. That years of expertise was my starting point for this 3-in-1 blanket. No more loose swaddling clothes, but one soft, safe haven that replaces everything you need.

Why this blanket makes the difference

This luxurious blanket is carefully crafted from 90% merino wool and 10% cashmere . The result is a fabric that's not only ultra-soft for delicate baby skin but also actively helps regulate temperature.

• 3-in-1 functionality: Use it as a crib blanket, luxurious wrap or as a soft swaddle.

• Natural temperature regulation: Merino wool breathes and wicks away moisture, keeping your little one warm in winter and cool in summer.

• Optimal security: The fine knit is flexible and conforms effortlessly to your baby's body, without the stiffness of cotton.

• Safety first: Designed to retain heat while breathability prevents overheating.

Specifications at a glance

• Material: Premium blend of 90% Merino wool and 10% Cashmere.

• Dimensions: 80 x 80 cm – the ideal size for newborns and young babies.

• Origin: Sustainably and fairly produced.

• Extra service: Immediately available and beautifully wrapped as a luxury maternity gift.

Take care of your blanket

Wool has the wonderful property of being self-cleaning and antibacterial. Often, just airing it out outside is enough to freshen the blanket.

• Washing: Hand wash only with a mild wool detergent.

• Drying: Dry flat to maintain shape; do not tumble dry.

Frequently asked questions by parents

Is this blanket safe for swaddling? Absolutely. Thanks to the soft knit, it provides comfortable containment without being too tight or constricting. This helps calm restless babies naturally.

Can I use the blanket year-round? Yes, merino wool is an intelligent material that adjusts to the ambient temperature. It never feels clammy, making it the best choice for your baby in both cold winters and warm summers.

A gentle start deserves every detail

The first weeks at home are a world of their own. Everything is new — for you and your baby. In this special time, you want every detail to be just right. What your baby wears should feel soft, fit well, and reflect who you are.

The Butterfly Beanie is designed as part of our Butterfly collection and pairs perfectly with the matching Butterfly Jumpsuit. The delicate print — with watercolor butterflies, blossoms, and botanical twigs on a warm cream-white background — radiates the calm and softness this phase deserves. The handmade bow in soft lilac completes the hat: sweet without being overdone, timeless without being dull.

Made from French Terry — soft inside, gentle on the skin

The Butterfly Beanie is made from high-quality French Terry. This soft, lightly textured cotton fabric has a smooth outside and a soft looped inside — exactly the combination that feels so gentle against a newborn’s sensitive skin. French Terry breathes well, has just enough stretch, and keeps its shape even after multiple washes.

Why a hat really makes a difference

From my years in neonatology, I know how quickly a newborn loses heat — and how important the head is in this. A newborn’s thermoregulation system is still immature. This means a well-fitting hat is not just a sweet accessory but also practical support in the first weeks.

The Butterfly Beanie fits comfortably without pinching, doesn’t slip over the eyes, and stays securely in place — even when your little one moves.

A complete look from head to toe

Pair the Butterfly Beanie with the matching Butterfly Jumpsuit for a soft, coordinated look suitable for everyday wear and special moments alike. Together, they make one of the most beautiful gift sets for a newborn — also cherished as a maternity gift.

Product details

• Material: French Terry (cotton)
• Part of: Butterfly collection
• Fits with: Butterfly Jumpsuit
• Size: Newborn (0–3 months)
• Wash at 30°C, gentle or hand wash cycle
• Do not tumble dry

The essence of softness. Our signature chunky beanie, now available in a serene Lavender shade. Knitted from 100% pure Merino wool: a natural fiber that breathes, doesn’t itch, and perfectly regulates your baby’s body temperature.

No synthetic blends, no compromises. Just the honest texture of heavy-quality wool that is soft enough for the most sensitive skin.

The professionals’ favorite

Our Size S is unique in its fit and is the ideal first hat even for the tiniest newborns (from about 2 kg). By folding the wide brim as you wish, you can adjust the height of the hat. This keeps the beanie perfectly in place without slipping over the eyes. It’s no coincidence that midwives and maternity care advisors specifically recommend our hats for the early days.

Details that make the difference

• 100% Premium Merino: Naturally antibacterial and silky soft.

• Chunky Knit: A full, rich knit that retains its shape and exudes luxury.

• Adjustable fit: The brim is easy to adjust for a perfect fit on every little head.

Available sizes

• Size S (0-6M): The perfect fit from birth (approx. 2 kg).

• Size M (6-12M): With enough natural stretch for growing babies.

Complete the set

This beanie is color-matched to coordinate with our Merino booties. Together, they form the ultimate set for the stroller or as a cherished birth gift.

Care instructions: Hand wash or wool cycle (cold). Lay flat to dry to preserve the fit and chunky texture.

The lilac bow hat is made of a soft cotton blend that feels pleasant on your baby's skin.
The wide fold-over brim ensures a comfortable fit, while the bow at the front adds a refined finish.
The top button makes the design recognizable and playful, without it looking too busy.

The lilac shade gives this hat a calm, powdery look and combines beautifully with natural colours such as taupe, pink or mocha — the other variations in the same series.
A stylish detail for any baby shower, or as a small, meaningful gift.

Why parents choose this bow hat

• Soft cotton blend that feels pleasant on baby's skin

• Bow detail and knotted top for a subtle playful accent

• Wide cover for a good fit

• Available in four colours: lilac, pink, mocha and taupe

• Matches beautifully with our rompers, pants and knitted blankets

Practical in use

Washable at 30°C with a mild, perfume-free detergent that is suitable for sensitive baby skin.
Do not tumble dry; air dry to retain shape.
Wash inside out to preserve color and softness.

Frequently Asked Questions

Is the hat suitable from birth?
Yes, these hats are specifically designed for the very little ones.

Does the hat match other Moalie items?
Absolutely. The lilac shade pairs beautifully with our Aurora pants , the Butterfly sweater, and our merino wool blankets.

Does the hat stay in place?
Yes. The wide cuff and slight stretch of the fabric ensure that the hat doesn't slip.

• Material: Cotton
• Dimensions: 12 cm high X 10 cm wide
• Suitable for both premature and full-term babies
• One size fits all
• White with taupe colored bow

The dress that's always perfect. Soft enough for playing (or sleeping), but with ruffles on the shoulders for an instantly dressy outfit.

We made Maite from a soft French terry cotton blend. It feels like the inside of a cozy sweater: warm, breathable, and incredibly soft against your skin.

Comfortable to lie on. The bow on the back isn't just pretty to look at. We deliberately placed it just above the waistband. This way, it fits perfectly in the natural curve of your baby's back, so it won't bother them when they lie on their back. The bow is fixed, so you don't have to retie it every time, and it always stays neat in the wash.

Styling tip: Complete the set. Want a complete outfit? The Maite dress pairs perfectly with our Aylin leggings and the matching headband (both in the same fabric).

For colder days, it looks beautiful with our Tulip knitted cardigan in white cotton. The contrast between the soft French terry and the fine knit creates that timeless look we love so much.

Why this dress is a favorite:

• Soft French Terry: Stretchy, comfortable, and thick enough to drape beautifully.

• Fixed bow: Placed in the hollow of the back for optimal comfort.

• Subtle ruffles: For a beautiful look, without getting in the way.

• Easy to wash: Simply wash at 40°C and the dress will retain its shape well.

The colors

• Misty Rose: A warm, powdery color.

• Off-White: Fresh, pure and easy to combine.

Frequently Asked Questions

What's the size of the dress? The dress fits true to size. Double sizes (like 62/68) allow your little one to grow into it for a while. If you're between two sizes, choose the larger one; the cuffs make it easy to fold them up.

Can my baby lie comfortably in it with that bow on the back? Yes, that's been carefully considered. The bow sits just above the waistband and falls perfectly in the natural curve of the back. So your baby lies on the soft fabric and isn't bothered by the bow.

Do I have to re-tie the bow tie every time? No, the bow tie is fixed. So you don't have to worry about it; it always stays put, even after a spin in the washing machine.

Will the fabric stay beautiful after washing? Absolutely. The French terry cotton blend is durable and doesn't pill easily. Wash the dress at 40°C (104°F) and let it air dry to keep the ruffles and color looking their best.

Harem panties waffle sand – soft, comfortable and stylish

Our harem pants waffle sand are an absolute must-have for your little one's wardrobe. Made from soft, breathable waffle fabric and in a beautiful neutral Sand color. The comfortable, roomy fit and elastic waistband make these pants ideal for playing, exploring and relaxing.

• made of high quality waffle fabric – soft and breathable
• spacious fit for optimal freedom of movement
• elastic waistband for easy on and off
• stylish Sand colour – easy to combine
• unisex design – suitable for boys and girls

Comfort for every day

The harem pants waffle sand offer your baby complete freedom of movement. Thanks to the breathable waffle fabric, it feels wonderfully soft on the skin and your child stays comfortable, whether playing or relaxing.

Stylish wardrobe basics

The neutral Sand colour makes these trousers easy to combine with other items from our collection. A timeless, stylish piece that should not be missing in the baby wardrobe.

Cinnamon stripe pants – playful, soft and comfortable

The cinnamon stripe pants bring a fresh and playful look to your baby's wardrobe. The combination of white and ochre stripes creates a trendy look, while the soft jersey fabric offers ultimate comfort. Thanks to the elastic waistband, the pants are easy to put on and take off - ideal for busy days and explorers in the making.

• made of soft, breathable jersey fabric
• trendy striped pattern in white and ochre yellow
• elastic waistband for a comfortable fit
• unisex design – suitable for both boys and girls
• sustainably produced with attention to quality

Comfort for every day

The cinnamon stripe pants offer complete freedom of movement, so your baby can crawl, play or take their first steps to their heart's content. The breathable fabric keeps your little one comfortable, no matter the season.

Perfect to combine

Combine these pants with a basic shirt or a knitted sweater from our collection for a complete look. The cinnamon stripe pants are an indispensable piece for the little trendsetter.