Wholesale

Moalie was founded by Daniëlle Kempers, neonatal nurse and baby coach with nearly 30 years of experience. Every product starts from what she saw at the bedside: newborns settle best when they stay evenly warm and feel held. Our collection is made mainly in merino wool and merino-cashmere, natural fibres that are breathable, help regulate temperature and feel soft on young skin. It gives your team a clear, credible story to tell parents.

Request our catalogue with the form above, or email sales@moalie.nl. We take a personal look at every store to make sure it is a good fit, and then guide you through the next steps. Retailers in the Netherlands and Belgium can also apply directly via Retailer worden.

Yes. We work with physical stores, online stores and retailers who do both.

Order conditions and payment terms differ per market. We share our current wholesale terms personally, together with an assortment proposal for your store.

Our core knitwear collection is offered on a continuous basis, and we also release smaller new drops. Availability differs per product, colour and size. Colours that are not in stock can be ordered on request, with a longer lead time.

Yes. We provide product imagery and product information on request, for use in your store and webshop, together with our brand guidelines.

Certifications differ per product. Many of our wool styles use mulesing-free merino and carry RWS (Responsible Wool Standard) and OEKO-TEX Standard 100 certification. We are happy to share the details per product. Read more on our Materials & Certifications page.

We ship wholesale orders from the Netherlands. Shipping costs and delivery times depend on your country and order size, and are shared with our wholesale terms.

We are currently preparing a new Moalie store in Amsterdam, where we will also be able to welcome retailers. Until then, get in touch and we will gladly discuss the options.